THE WILD ONES
OF DESIGN
BRIEF: Investigate the influence of past graphic designers through a retrospective editorial piece.
CHALLENGE: Creating a dynamic layout that allows the subject’s work to be the focus.
SOLUTION: The Wild Ones of Design is a coffee table book that displays Erik Spiekermann, Stefan Sagmeister, and Corita Kent's works in a fluid, gallery-inspired layout. The editorial style toggles between refined and relaxed through the juxtaposition of the clean layout with the handwritten notes and illustrations. The handwritten notes inject a sense of personality and create a personal dialogue between the designer and the reader.